In 2013, there was a near-record high of 21 pedestrian fatalities and 4 cyclist fatalities in San Francisco. Mayor Lee announced his "Be Nice, Look Twice" campaign and he's received a lot of criticism for "pedestrian and cyclist blaming". Shortly after, his advisers whipped up an equally worthy campaign, "Look Over Your Shoulder, and Carry a Boulder".
"We know that pedestrians are the most vulnerable to cars, but they need to understand that people need to get from point A to B as quickly as possible, and even though they're driving a 2 ton vehicle with the potential for a high velocity collision, the pedestrian can be just as much to blame." said Lee's spokesman. He followed up with, "Cars are responsible for 66% of the accidents in the city, and that's why we we're trying to equal the playing field with cars, and encourage pedestrians to carry a boulder whenever possible".
The boulder rules are similar to driving a car in the city. As long as you don't intend on hurting anyone by carrying a boulder around, you won't be held accountable for any accidents. Pedestrians are assured if they hurl a boulder into the middle of an intersection, so long as they weren't targeting anyone in particular it will be considered an inevitable fact of life in the city.
|Preparing to walk through SF!|
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|Pedestrian hiding behind a boulder for dear life. |
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|"Only two of the drivers responsible for fatalities faced any consequences, and the same will apply to boulder wielding pedestrians.|
Image found here.